The 4 Atlas map pieces

01
Pre-Accelerator

Purpose

  1. Problem and market definition

  2. Market research & validation

  3. Value proposition design

  4. Apply for funding

02
Accelerator

Product

  1. MVP scope and feature prioritization

  2. Prototyping and rapid development

  3. Product development fundamentals

  4. Usability testing and iteration

03

People

  1. The founder’s journey

  2. Leadership foundations

  3. Team building & culture

  4. Effective communication

04

Promo

  1. Customer acquisition

  2. Marketing & sales funnels

  3. Go-to-market strategy

  4. Investor readiness

Spring 2026 Program

01.

Purpose

  • 25.02

    Welcome & The Value of Validation

  • 04.03

    Value proposition Design & Supercharging MVP
  • 11.03

    Startup Funding & Pitching
  • 18.03

    Sales & Marketing A-Z

  • 22.03

    Application deadline

02.

Product

  • 15.04
    -

    • Physical kickoff in Bergen
    • Teambuilding
  • 16.04

    • Design Sprint
    • KPIs and Goalsetting
    • Founders Roundtable /
      Breakout Rooms
  • 22.04

    Digital Product Strategy
  • 29.04

    CTO Roundtable

03.

People

  • 07.05
    -
    08.05

    • What do investors look for
    • Teambuilding & Culture
    • Founder Stories
    • Videos & Photoshoots
    • Pitch Workshop
    • CMO Roundtable
    • Employment Relationships, Agreements & Legal Contracts
    • Softfunding

04.

Promo

  • 13.05

    • Growth Workshop
  • 20.05

    • Sales Funnel Part 1
  • 27.05

    Sales Funnel Part 2
  • 03.06
    -
    05.06

    • Boiler Room (Sales Workshop)
    • Pitch Training
    • Demo Day
    • Startup Festival